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| Source: | Find a Tender Service (FTS) |
| Notice Type: | Award notice |
| Buyer: | Robert Gordon University |
| Main Category: | Goods |
| Procurement Method: | Open procedure |
| Tender Status: | Closed |
| Estimated Value (ex. VAT): | Not specified |
| Release Date: | 26 February 2026 |
| Application Deadline: | — |
| Procurement ID (OCID): | ocds-h6vhtk-0520de |
| Notice Reference: | 017533-2026 |
View Original Notice
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Awarded to
| Award status: | Active |
The University is aiming to implement a comprehensive Customer Relationship Management (CRM) system, ideally built on Microsoft Dynamics CRM, as part of a broader strategic initiative to drive growth and improve conversion rates. The overarching ambition is not just to streamline the admissions process but to enhance the entire student recruitment journey. This includes efficiently managing interactions with prospective students, optimizing marketing and communication strategies, and ensuring a seamless experience from first contact to enrolment.
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