Private Investor Research - Urban Greening Accreditation

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Description

Natural England requires the services of a contractor to undertake research to grow our understanding of private sector interests in driving forward the greening of urban areas for all the benefits to health and wellbeing, nature and climate. We are exploring a potential new national urban greening accreditation, to create Nature Towns and Nature Cities across England. In summary this work will involve; 1. Identifying the drivers for private sector investors in urban greening (either new or retrofit green infrastructure, urban nature or biophilic buildings), and the levers that would encourage greater investment in urban greening. We would particularly like to explore the potential role of an area-wide urban greening or urban nature accreditation such as a Green or Nature City/Town/Neighbourhood/Street in attracting investment for green interventions and nature-based solutions. Market segmentation is likely to be required to understand a range of private sector drivers. We are interested in understanding the potential scale of any future investment and particular outcomes or products investors would like to 'buy into'. 2. Scoping out one to one interviews with private investors and a private investors roundtable with Natural England and its partners to explore these drivers in more detail. Use this research to advise on the development of accreditation outcomes, potential criteria and evaluation questions. Additional information: For more information contact : [email protected] or [email protected]

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