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| Source: | Contracts Finder |
| Notice Type: | Award notice |
| Buyer: | The British Broadcasting Corporation (BBC) |
| Main Category: | Services |
| Procurement Method: | Open procedure (above threshold) |
| Tender Status: | Closed |
| Estimated Value (ex. VAT): |
Pipeline status
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Application Deadline
25 April 2024
Closed
Estimated Value
£4,500,000
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| Release Date: | 2 October 2024 |
| Application Deadline: | 25 April 2024 |
| Contract Start Date: | 24 September 2024 |
| Contract End Date: | 24 September 2031 |
| Contract Duration: | 7.1 years |
| Procurement ID (OCID): | ocds-b5fd17-c52750ce-b23f-4a91-84fd-371a7487cdc2 |
| Notice Reference: | 64c0d711-2b0a-4809-a01f-ba9726f7f74c-790308 |
All 2 notices for this procurement, oldest first.
Customer Data Platform (CDP)
Customer Data Platform (CDP)
Earlier notices predate the Procurement Act 2023 (commenced 24 Feb 2025) and therefore don't carry UK1–UK17 codes.
View Original Notice
Access the full notice on the official portal
Awarded to
| Award value: | £8,000,000 |
| Award decision date: | 20 August 2024 |
| Award status: | Active |
The BBC has Awarded the Contract to mPArticle for the service of a Customer Data Platform (CDP), the Supplier will be responsible for data management, campaign management and activation. This Contract shall come into effect on the "Effective Date", (for a 1-year Transition/Integration period, named "Year 0") and shall continue in force for a period of three (3) years from the Service Commencement Date (the "Initial Term") and unless terminated earlier in accordance with its terms. The Contract may be extended for a further period of 36 months hence (1+1+1). The spend range over the 7 (1+3+3) year term is between £4.5 million - £8 million. The spend ranges are not committed spend ranges, and are therefore "only an estimation" of spend that could be made through the Agreement.
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