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Consumer Insights Tracker

WAC ID:335938

Public SectorAward noticeClosedSME-friendlyVCSE-friendly

Source:	Contracts Finder
Notice Type:	Award notice
Buyer:	The Food Standards Agency
Main Category:	Services
Procurement Method:	Other - calling off from an existing call off contract
Tender Status:	Closed
Estimated Value (ex. VAT):	£53,610
Release Date:	14 April 2022
Application Deadline:	28 November 2019
Contract Start Date:	14 December 2021

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Award outcome

Awarded to

Ipsos MORIGB-CFS-137867

Award value:	£53,610
Award decision date:	15 December 2021
Award status:	Active

Contracting Authority

Organisation

The Food Standards Agency

Submission Details

Description

This consumer insights tracker seeks to combine the previous monthly COVID-19 consumer tracker and the weekly CO2 survey into a single ongoing monitoring survey of key consumer issues. The COVID-19 tracker has been extended several times, and although it contains several useful questions for ongoing monitoring, many of the questions have become obsolete or could be reviewed and improved. Likewise, the CO2 survey was designed to meet a specific purpose (CO2 shortage incident), which is now under control. By combining these surveys into a single consumer insights tracker, the FSA can monitor key consumer issues over the winter period (and potentially afterwards). Combining these surveys means that the existing COVID-19 tracker survey and CO2 survey will cease to exist, and the new combined 'consumer insights tracker' will replace them.