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| Source: | Contracts Finder |
| Notice Type: | Award notice |
| Buyer: | H M Revenue & Customs |
| Main Category: | Services |
| Procurement Method: | Call-off from a dynamic purchasing system |
| Tender Status: | Closed |
| Estimated Value (ex. VAT): | £800,000 |
Awarded to
| Award value: | £800,000 |
| Award decision date: | 4 November 2022 |
| Award status: | Active |
We require a research agency to measure the impact of HMRC paid advertising, through campaign tracking. This would include awareness of the campaigns, message take out and action taken/behaviour changed as a result of the advertising. This research is critical in evaluating the advertising's effectiveness in meeting set HMRC objectives and outcomes as well as efficiencey in terms of value for money and return on investment.
Pipeline status
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Application Deadline
4 November 2022
Closed
Estimated Value
£800,000
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Book a free consultation →| Release Date: | 13 December 2022 |
| Application Deadline: | 4 November 2022 |
| Contract Start Date: | 7 November 2022 |
| Contract End Date: | 6 November 2024 |
| Contract Duration: | 2.0 years |
| Procurement ID (OCID): | ocds-b5fd17-0fb7bb23-1426-4ea6-a8b8-efc0718a310e |
| Notice Reference: | cb814d1e-7a77-4c2a-a5df-aa64e5597017-598519 |
All 3 notices for this procurement, oldest first.
Two-year with a 1y plus 1y extension Defined Term Agreement Campaign Solution Campaign Tracking
Two-year with a 1y plus 1y extension Defined Term Agreement Campaign Solution Campaign Tracking
Two-year with a 1y plus 1y extension Defined Term Agreement Campaign Solution Campaign Tracking
Earlier notices predate the Procurement Act 2023 (commenced 24 Feb 2025) and therefore don't carry UK1–UK17 codes.
View Original Notice
Access the full notice on the official portal