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| Source: | Find a Tender Service (FTS) |
| Notice Type: | Tender notice |
| Buyer: | The Royal Mint |
| Main Category: | Services |
| Procurement Method: | Open procedure |
| Submission Methods: | Electronic submission, Written |
| Tender Status: | Closed |
| Estimated Value (ex. VAT): | £625,000 |
| Release Date: | 14 June 2023 |
| Application Deadline: | 14 July 2023 |
| Procurement ID (OCID): | ocds-h6vhtk-03d624 |
| Notice Reference: | 016876-2023 |
All 3 notices for this procurement, oldest first.
Marketing Insights and Research Services for The Royal Mint
Insights and Market Research Services for The Royal Mint
Insights and Market Research Services for The Royal Mint
Earlier notices predate the Procurement Act 2023 (commenced 24 Feb 2025) and therefore don't carry UK1–UK17 codes.
Awarded to (5 suppliers)
| Award status: | Active |
| Maximum operators: | 5 |
| Period rationale: | The initial framework will be for 3 years with 2 x 1 year extension options to be enacted at the sole discretion of The Royal Mint. The framework period is selected in order to offer sufficient opportunity to bidders and participants, and it is anticipated to support The Royal Mint across its own 5 year corporate strategy. |
This opportunity is for bidders to join a framework agreement where awarded framework participants will have the opportunity to undertake various marketing insights and research services for The Royal Mint. Specialities and capabilities required include: - Qualitative research. - Quantitative research. - Customer and market analysis to include market sizing, pricing and segmentation. - Innovation in customer understanding e.g., observation, multivariate statistics and modelling, online communities, eye tracking and semiotics, usability experience, AI. - Services: usage and attitude, customer loyalty, emerging markets. - Specialist audiences: coin collectors or bullion investors, collectibles, gifters, LGBTQIA+, Asian/British Asian, People of Colour, Affluent/HNW, business decision-makers, institutional and/or retail investors. - Specialist sectors: coins/bullion market, collectibles, business finance/investment, personal finance/investment, online retail, retail, manufacturing, sustainability, tourism, royalty, jewellery, luxury goods, auctions, millennials. - Country experience: UK, USA, Europe and Japan capabilities.
Document pack· 1 file
Published contracts in the last 12 months
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Pipeline status
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Application Deadline
14 July 2023
Closed
Estimated Value
£625,000
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