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| Source: | Contracts Finder |
| Notice Type: | Award notice |
| Buyer: | National Savings & Investments |
| Main Category: | Goods |
| Procurement Method: | Call-off from a framework agreement |
| Tender Status: | Closed |
| Estimated Value (ex. VAT): |
Pipeline status
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Application Deadline
26 January 2023
Closed
Estimated Value
£1,000,000
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| Release Date: | 28 June 2023 |
| Application Deadline: | 26 January 2023 |
| Contract Start Date: | 31 March 2023 |
| Contract End Date: | 31 March 2026 |
| Contract Duration: | 3.1 years |
| Procurement ID (OCID): | ocds-b5fd17-73bb3f69-493d-45d6-a1f4-623dcebbdea4 |
| Notice Reference: | d5be840b-23d9-4916-8429-9d94d2db9dfe-657285 |
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Awarded to
| Award value: | £1,000,000 |
| Award decision date: | 15 March 2023 |
| Award status: | Active |
Our requirements for the agency are across the following areas; Multi-channel campaign development and delivery: Strategic and creative development for integrated through-the-line campaigns; capability in developing campaigns from briefing through all stages i.e. campaign strategy; proposition development; creative development and production; across all customer marketing and advertising channels (TV is not a usual feature of our marketing plan but capability in delivery would be required). Customer Relationship Management (CRM): Strategic development and delivery of an ongoing programme of marketing comms for a regulated client, through the lifecycle of a customer i.e. on-boarding, upsell/cross-sell, engagement comms - to support customer satisfaction and retention, and build loyalty. Data-driven: Consultation and expertise to create data-driven and personalised customer campaigns, leveraging our knowledge and insights, marketing automation and experimentation capabilities. You would work closely with NS&I's Data Planning team to support, develop and provide challenge as we build this capability internally.
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