UK Residential Price Monitoring

Award outcome

Description

Ofcom has a requirement for market data informing our understanding of the role connected TV platforms play in the UK TV market, i.e. the extent to which consumers use streaming-based interfaces (on smart TVs, streaming boxes/sticks, etc.) to access TV and video content and services. Tracking take-up and usage of different connected TV platforms - the specific user-interfaces viewers use - is important in the context of our work: monitoring how UK audiences are broadly served; reviewing the effectiveness of the PSB system, including the availability, prominence and performance of PSB services online; and assessing the impact of connected TV gateways on competition and consumers' access to content. Core, minimum requirements Data we are seeking: - Detailed historical and forecast data tracking take-up of connected TV devices and related providers in the UK, across smart TVs, streaming boxes/sticks, connected set-top boxes, games consoles, and any other relevant categories - Quantitative market sizing by device manufacturer (e.g. Samsung, Amazon) and 'platform' - the operating system / user-interface - available on devices (e.g. Tizen, Fire OS, Google/Android TV) - We have a preference for quarterly data, but would also consider data only collected on an annual basis.

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